By Zoenous




Aaní is a word of Tupi origin, meaning “No, Nothing”. It is equivalent to the Greek word Xáos (Chaos), of same meaning. The concept of Chaos was corrupted by time and ignorance, by moralism and the response that “Consensus Reality” gave to movements like Bakunin’s Anarchism, transforming this concept into a synonym for “disorder.” Nowadays, it is known through Quantum Science that Chaos is not clutter, turmoil, or street riot, but it refers to the unpredictability of primordial empty space. Chaos, Aaní, can not be defined, for to do so would deny it. However, the closest we can get from its abstract equivalence is to regard it as the endless vastness of possibilities that permeates the Cosmos. We are undeniably within this “potential anything” and it is within us.

The purpose of this Movement, Project, Agglomeration, Reduction, Achievement, Bad Acceptance, or any other word that can define this thing that we think is to properly name Aaní is precisely to explore, diffuse, create, destroy and re-create these concepts and apply them in the areas of Plastic Arts, Literature, Music, Journalism, Information Technology, Sociology, Anthropology, Psychology, Mythology, Religious Expression and other fields that may arise midway.


For what?

Why did Alexander the Great leave globalizing Macedonia, the Middle East, and the World of his time? Why did the Feminists organize themselves at the end of the last century aiming at rights equal to those of men? Why did Aleister Crowley revolutionize the occult scene of England and the rest of the West in the early twentieth century? Why did they overthrow the Dictatorship? What was Rock n ‘Roll, Punk and Hip Hop for? For what Dadaism, Beats, Generation Jones, Kings Mob, Gothic, Neo-Gothic, Clubbers, Cybers, Chaoists, Discordians, Head-bangers, Backpackers (hitchhickers), Body Modificators (Cosmetic Surgery, Implants), Freegans, Vegans, Greens, Wiccans, Seiðmaðr and Völva (Asatrüar, Seiðr, New Nordic Paganism), New Agers, Geeks, Freaks, Ravers, Graffiti, Pachucos, Nerds, Otherkins (Vampires, Werewolves and Anthropomorphs), Thelemites, Atheists, and all other subcultures? For what? Answer these questions and this will be the answer of “What is a movement like Aaní?”



Because the human being changes. And if this change don`t takes off naturally, it can be provoked. Many people complain of violence, disregard for the environment, lack of freedom, alienation, corruption of government, apathy of contemporary art, lack of opportunity, economic elitisation of knowledge and information, and can not nor can they do anything by themselves. Because Politics, Morals, Ethics, the scale of Freedom, Justice, Belief, Acceptance or Rejection of ideas and ideals of a people, are all determined by their Dominant Culture. It is impossible, or at least very difficult, to change these results (Politics, Belief, etc.) of synthesized cultural processes without changing the structural basis of these processes, namely: Culture.

It is that which determines and regulates behavior, clothing, artistic expression, religion, laws, form of government, the production and transmission (or blocking) of information, what can and can not. As these dominant cultures, over time, come to accept better the scenes of nudity in the cinema; Explicit language in public; Allow women to vote, direct and work; That the homosexuals exchange caresses in public; That a fifteen-year-old girl spreads that she is a witch without being burned; That people get tattooed, put piercings and silicone on the forehead; What men dress up; That top models get pregnant with football players, or a rock star, to slice up their fortune and be invited to present TV shows; And other taboos are being broken, the counterculture movements, originated by subcultures, are being absorbed by these Dominant Cultures, allowing new subcultures to emerge to replace their precursors. Until, one day, these subcultures (now part of the Dominant Culture) become obsolete and are altered by the same process that resumes. The Aaní exists because it knows that, and wants, sooner or later, these subcultures to hybridize and allow themselves to exchange information, to expand their acting and acceptance, so that new subcultures appear.



Through memes. Meme is a term coined in 1976 by Richard Dawkins in his bestseller “The Selfish Gene,” which is to memory the gene analogue in genetics: its a minimum unit. It is considered as a unit of information that multiplies (is transmitted) from brain to brain, or between places where information is stored, and other storage locations or brains. The meme is considered a unit of cultural evolution that can somehow self-propagate. It can be ideas or parts of ideas, languages, slang, sounds, drawings, abilities, aesthetic and moral values, or anything else that can be easily learned and transmitted as an autonomous unit. What determines its self-propagation is the ease with which it is absorbed and propagated, as well as its ability to transmute.

Clear examples of memes are Cellphones, Mp3 Players, I-Pods, I-Phones, Tamagoshis, Staplers, Advertising Slogans, Bad Music Choruses (Do not Go Out of the Head), or Commercial Jingles, Woman with little clothes in beer commercial, ,“God is Great”, “Do what thou wilt shall be of the Law”, “Nothing is True, Everything is Permitted”, Jokes, Proverbs and Aphorisms, Metaphors, Formulas for Decorating the Periodic Table and Equations, marks and styles of clothes, Parodies, Puns, Sentences of double meaning, Placing the First Letter of each Word in Capital Letter to Denote Importance, LOCK CAPS LOCK TO SCREAM, spam, junk, forward Power Point, Books, Fridge Magnet, Lullaby, et cetera. Phenomena such as Orkut, My Space, Yahoo Groups, Skype, Wikis, Subcultures, Religions, Political Theories, Lan Houses and Dance Clubs are called memeplexes (sets, complexes of memes). The concept of the Memeplex is similar to that of the Paradigm, forged by Thomas Kuhn and put into practice by Peter Carroll. The singular difference between Paradigm and Memeplex is that while the former can be created by an individual without ever being transmitted, the latter lacks transmission.

The study of evolutionary models of information transfer is known as memetics. These evolutionary models undergo variations, in which an idea or meme changes as it is transferred from one person to another. Few memes show a strong Memetic Inertia (which would be the meme’s characteristic of being expressed in the same way, and having the same impact, regardless of who is receiving or transmitting the idea, and remaining in the memory of its propagator). Memetic variation grows when the meme is carelessly transmitted with the expression of the idea, while memetic inertia is strengthened when the form of expression rhymes or uses other mnemonic devices to preserve meme memory prior to transmission.

A mnemonic is a memory aid. They are typically verbal, and used to memorize lists or formulas, and are based on simple ways of memorizing larger constructions, based on the principle that the human mind is more easily memorized when these are associated with personal, spatial, or Of a relatively important character, than data organized in a non-suggestive way (for the individual) or with no apparent meaning. However, these sequences have to make some sense, or they will be equally difficult to memorize (for example, use the bones of the clenched fists to remember which month contains 30 or 31 days – bones are 31, spans between them are 30). Producing and controlling the form of a meme, its propagation and interaction with other memes and memeplexes is to produce levels of change of reality and, with certain limitations, to control it.



Who are invited to participate and call themselves Aanidi (Tupi with plural in Latin), Aanidum in the singular, all those Subcultures, or none of them, but reject the Dominant Culture.

They are: Chaoists (chaotes, radishes, zees, etc.); Cybers; Misunderstood artists; Alternative Actors; Journalists without hobby; Non-commercial bands; DJs; GLS; Afrocentrists; Feminists; Dadaists; Beatniks; Neo-Gothics; Neo-Hippies; Neuromantes; Psychonauts; Discordians; Body Modificators (tattooing, piercing, cosmetic surgery, implants); Vegans; Wiccans; Neo-Pagans in general; New Agers; Geeks; Freaks; Ravers; Graffiters; Nerds; Otherkins (Demons, Vampires, Werewolves and Anthropomorphs); Thelemites; Zos Kia Cultists; Atheists; Agnostics; Henoteists; Independent magicians; Spammers; Blinds, deafs and dumbs; False Advertisers; Gypsies; Indians; Whites; Not-so-white; Blacks; Browns; MWC (Movement Without Color); Purples; Tantrists; Cabal … no, Kabbalists do not; Proletarians; Non-Orthodox mystics; Hindus; Pragmatists; Straight Edges; Neo-Punks; BDSM (Bondage / Discipline, Domination / Submission, Sado / Masochism) Green pacifists; Nudists; Urbanoids; Obsessive Compulsive Disorder (OCD); Bug-strangers; Et cetera, et cetera, et cetera. If you are not mentioned above, but if you consider yourself a minority, it means that you are a minority, and this is very good.

Every belief, culture, political preference, sexual preference, lifestyle, and differences of traits they call races are equally idiotic. If you do not see it, it means you’re prejudiced. Or Kabbalist. Never mind this Kabbalist business. The point is that differences can (and should) be respected, tolerated, and even praised. Also, if you are offended by a critique of your belief, culture, political preference, sexual preference, lifestyle, and differences of traits you call races, it means that such ridiculous criticism is greater than you. Identification is necessary, yes, but a very low level of identification is enough to create a chaotic-peaceful-interesting coexistence. No belief, culture, political preference, sexual preference, lifestyle, and differences in traits they call races are better than others. When this is perceived by 1/3 of the world’s population, we will have 1/3 of the Gods on Earth.


::: Forum :::


More on the Memeverse:

How to become a meme god – by Brian Vereschagin

Mermeticism and the Post-Truth Mystic by zeroach

A Call to Weirdness – Operation D.I.S.T.A.N.C.E.

#TheGame23 – The Meta Game

Operation PSION (Pataphysician Surrealist Iqbal Operative Neoist)

The M.A.D.R.U. (Memetics & Abstraction Decentralised Research Unit)

Virus 23




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